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think, travel, ask, dress, celebrate, live

Open Tuinen West


client

Open Tuinen West


brief

Identity and treasure map for the open garden day of Amsterdam West. Key elements: Gardens, flowers, bees, playful.


colors


worked with

Ralph Stuyver :: Rania Siona



24 secret urban gardens – usually closed to the public and some even on roofs – will open their gates for the first time on the 9th of June. An amazing project full of trees, flowers, birds, bees and the best team I could wish for. One of the most inspiring and positive projects I have ever done.

Open Tuinen West front & back | Mimimou
A2 (420x594mm) folded to A6 (105x148mm), printed in Germany on HVO paper

Open Tuinen West front & back | Mimimou
More details of the map

Open Tuinen West details map | Mimimou



Gumclub


client

Gumclub


brief

Website design & development for an inspirational online magazine for Dutch illustrators. Key elements: playful, clean, stationary, versatile, shoplike options.


colors


worked with

Valesca van Waveren :: Claudi Kessels



Super cool new initiative to provide inspiration and advice for Dutch illustrators.







Save the animals


client

Plastic Soup Foundation


brief

Design, illustrate and write a booklet for children that generates awareness about the effect of plastic litter on animal life.


colors


worked with

Multiple contact persons.




The Plastic Soup Foundation wants to put an end to the increasing pollution of the seas and oceans with plastics. This booklet shows clearly what anyone can do to save animal life.

‘You can do these things to save the animals.’

Cover and endpaper

save the animals from plastic soup
you can do this to save the animals

Some other pages

save the animals from plastic soup

save the animals from plastic soup



ROCK vastgoed


client

ROCK vastgoed


brief

Website design & development for a state of the art real estate company based in the center of Amsterdam. New design for returning customer.


colors

ROCK rood


worked with

Mirella van Basten :: Vincent Spek :: Thomas van de Werff



ROCK has a background in fashion, photography and contracting: every time I have the privilege to work for them, it’s a feast for the eye to see the houses they have been working on or are working on. Their clean aesthetics had to be reflected in the design of the website, and every tiny detail has been long thought of, like they do with the placement of a switch or the shape of a basin.

ROCK homepage fold
Full homepage

ROCK homepage
Portfolio page

ROCK portfolio



Beat the Microbead


client

Plastic Soup Foundation


brief

Website and illustrations for international campaign against microplastic ingredients in cosmetics.


colors


worked with

Maria WesterbosYvette van den Brand


The Plastic Soup Foundation wants to put an end to the increasing pollution of the seas and oceans with plastics. They have therefore set up the succesfull campaign Beat The Microbead. Many countries and larger companies have since banned the use of microplastics in cosmetics.

‘Washing your face or brushing your teeth can harm the ocean, yourself and your children.’

snippet of the homepage

snippet beat microbead

the whole homepage

beat micro beads

donation module

donation module



Mama goes here


client

Mama goes here


brief

Playful website that portraits parents of diverse creative and cultural backgrounds about their holidays.


colors

mgh_pinkmgh_aquamgh_bluemgh_orange


worked with

Carlos van Ree :: Valesca van Waveren :: Vala van den Boomen


Carlos is a father of two little girls and as a parent he had had a firsthand experienced of how you end up with no time, extreme sleep deprivation and an entirely new wishlist when it comes to a ‘stress free’ holiday… Parents should help parents: in order to safe time and disappointments, he wanted to interview parents about their ideal holiday and let them share three of their favourite places.
Working with Carlos has been great and we will continue to improve the website on a regular basis. It has already boomed with more and more visitors each day and fills the niche of curated holidays perfectly.

Great usability, a happy feeling when browsing, flowing from one story to the other: Mama goes here posed many challenges; it often took me longer to think about the logic behind the website than the actual design or development. But it was worth it…

snippet of the homepage

Website Mama goes here home | Mimimou

the whole homepage

Mama goes here Homepage by Mimimou

holiday page

Mamagoeshere holiday page by Mimimou

parents’ page

Mamagoeshere parents interview page by Mimimou

or just have a look yourself here!



Libelle illustrations


brief

Digital designer for Libelle.nl


colors

ib_greyib_green


worked with

Cilla TibbeDaniëlle WolfMaureen BelderinkMathilde Hoekstra


After designing their website I was asked to continue my work as a digital designer for the illustrations and pictures of the articles. The visuals of the magazine are so strong that it was important for the online images to be instantly recognizable as Libelle’s but in such a way that the team would be able to work fast.
I have worked on all the columns and several featured articles to set the tone for the team and picture editor, which was great fun! Especially since I was allowed to make gifs all day…

‘Something is Libelle when it makes your heart happy and peaceful’

lunchtime column

Lunchdate_ei

lunchdate_bagel_zalm

lunchdate_brood_perzik

lunchdate_burger

lunchdate_cracker_groen

lunchdate_soep

late night column

Mimimou for Libelle

Mimimou for Libelle

Mimimou for Libelle

Mimimou for Libelle

morning column

Mimimou for Libelle
Mimimou for Libelle

bathing suit fashion

badpakken

is it ever okay to ask if someone is pregnant?

zwanger_groot

tv guide

Mimimou for Libelle / televisie
Mimimou for Libelle / televisie_5



Instagram Blogger


client

Instagram Blogger


brief

Instagram inspired layout.


colors

ib_greyib_green


worked with

Eliane Roest


Eliane is one of the most inspiring people I have ever met. She is someone who always knows the best places to go, meet and eat, the loveliest people to connect with and oh, she has such an eye for the beautiful…
Thank god for Instagram, which allows all her 19.8k followers to see what she sees. I was lucky: I was the one who created a platform for her on which she could tell all the wonderful stories behind the pictures posted on Instagram. Instagram Blogger is like a super guide to the super nice.

‘Like Instagram, but I want to be able to write more than one sentence’

snippet of the homepage

Instagram Blogger snippet by Mimimou

the whole homepage

Instagram Blogger  by Mimimou

a story page

Instagram Blogger page by Mimimou

or just have a look yourself here!